CORMARQ » promotion

Branded Prevention Kit for the Swine Flu

nicolefrench — Fri, 01 May 2009 14:20:22 +0000

As reports of swine flu circulate through the national media, people are beginning to panic. While vaccines are being developed, simple procedures like covering one’s mouth when coughing, staying home if sick and washing hands are the best ways to help prevent getting the dreaded disease.

As of Wednesday afternoon, the government’s Centers for Disease Control (CDC) was reporting that 91 people across 10 states were infected with the virus. Minnesota was not among the states the CDC identified as having a confirmed case of the disease, although one “probable” Minnesota case is currently being tested at the CDC.

As the demand for face masks increases, Cormarq offers branded flu prevention kits. This is the perfect promotion to show your clients or employees that you care about protecting them from the flu.

: Flu Prevention Kit

Top 10 Health Care Promotions

nicolefrench — Wed, 08 Apr 2009 21:26:35 +0000

To make a lasting impression on your fellow hospital employees, clinic workers, dentist or pharmacists, and to build trust with patients, consider imprinting our custom medical products and promotional health products with your personalized health message.

1. WIN A MYSTERY SCRATCH OFF CARD: Attract and encourage people to donate blood by offering a promotional product. You can increase your donor database by offering donors a mystery card that gives them a chance to win music downloads well as larger prizes like a MP3 player or a DVD player.

2. CUSTOM SKINS for CELLPHONES: Orthodontics should reward their current patients for achieving their hygiene goals and for other patient referrals. Over 72% of 13-17 year olds have cell phones so their typical patient would go crazy over this unique promotion.

3. MUSIC DOWNLOAD CARDS: Hospitals have tight budgets for recruiting nurses these days. Incentive cards that contain free music downloads can be an ideal recruiting tool at a job fair.

4. BAND-AID COMPRESSED T-SHIRT: Compressing a t-shirt into a unique shape can have a big impact. The shirts are shrink-wrapped and you can insert a custom card with your message into the wrapping.

5. HAND SANITIZER SPRAY: Clinics should promote a healthy germ free way of living by handing sanitizer sprays out to patients. Great for a mom’s purse or in the car. One simple spray will kill 99% of the germs that are plotting against you.

6. PEDOMETER: As our medical practitioners prescribe daily regimens of exercise to their patients, pedometers assist the patient in achieving their fitness goals by providing measurement of steps, distance, and calories burned during each exercise routine.

7. CLIPBOARDS & PENS: This is a great way for pharmaceutical companies to build brand exposure and promote their new products.

8. MEDINCINE DISPENSERS: The dispensers are perfect promotional giveaways that help build brand awareness for medication products as well as service providers including treatment centers, pharmacies and organizations devoted to management of diseases that frequently require timely use of medicines.

9. SUNSCREEN: Today skin cancer is a leading health concern. The number of outdoor events will increase as we approach summer. Protect your costumers/patients with a custom bottle of sunscreen.

10. LAYNARDS AND BADGE ACCESSORIES: Customized lanyards and badge accessories are great corporate gifts for new employees. Imprinted badge lanyards and customized lanyards can be personalized with your logo or promotional message. Great for keeping name tags visible and safe.

The Perfect College Marketing Tool

nicolefrench — Mon, 23 Feb 2009 18:31:17 +0000

Trip Builders MiniMaps are the perfect way to welcome college students to your campus. The customized map is a credit card size when closed. When opened by the students they will discover a foldout map on one side and your powerful promotional message on the other.

Popular Promotional MiniMap Uses on College Campuses:

Bank Locators
Campus Discount Cards
Campus Maps
Orientation Gifts
School Calendar
Student Services Brochure
Sports Schedules

For more information visit

http://www.tripbuilder.net/beta/minimaps/minimaps_enhancements.php

or contact Nicole French at nfrench@cormarq.com.

Promotional Power with Digital Promotions

nicolefrench — Tue, 20 Jan 2009 12:34:19 +0000

In order to create a successful promotion you have to offer the end user something current and with a perceived value. A digital campaign could be the answer to the ROI that you have been dreaming of. Have you ever received a gift card or a coupon code that you could use online? Maybe you won a free download off a soda cap? Perhaps you registered online in exchange for a free sample? All these are examples of a digital promotion in action.

A digital promotion consists of a branded plastic card that gives the card holder access to a certain value of goods and services. For example music downloads or ringtones. These goods and services are redeemed by visiting a cusotm website online and entering the unique PIN number found on the back of the card.

Visit these websites for more information.
http://www.mypromotool.com/cormarq/
http://www.mediatreegroup.com/index.php

A Digital Campaign is a powerful promotional tool for marketers…

+Bring more potential buyers to the brand.
+Interact with consumers.
+High-perceived value, Low cost premiums.
+Give the consumer instant gratification.
+Customers have the power to choose from millions of songs, ringtones, etc.
+Reach multiple target markets.
+Track your promotion with real-time redemption metrics.

Building Your Brand in 2009

nicolefrench — Sat, 03 Jan 2009 02:26:30 +0000

It is a new year, and a new chance to build your company’s image. Building an image for your business should be at the top of your to do list for 2009.

With all the negative noise about the ecomony, seize the opportunity to grow and resist the temptation to be a reactionary marketer. Focus on your core fundamentals to deliver a great serivce or product. Maintain or increase your marketing efforts in 2009 and gain a great competitive edge.

How does my company achieve this?

-Brand Promotion
-Brand Reputation
-Brand Consistency